I'm moving into my condo in a few days and for the first time in my life I will be buying a television, I'm not a big TV watcher and don't even watch many films but I figured that I should have one for entertainment purposes as I don't plan on reading books to the girls I bring back home. Initially I was looking into just having Netflix, but then I came across this article about these tech guys out there who can rig a guy up with kick ass, personalized TV package for a fraction of the cost of mainstream telcoms, have any of you guys done this, if so, how is it?
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The cable guy has a new competitor: the anti-cable guy. He helps you cut the cord on traditional television services and hooks you up with alternatives.
Most Canadians still watch cable or satellite TV. However, cord-cutting is catching on as more people seek potentially cheaper and more versatile viewing options. But not everyone has the technical chops to break with tradition. So enter the cord-cutting consultant, a hired hand who does the job for you. It’s a small but growing business model fuelled by expanding viewing options in the digital age.
'Your nerdy best friend'
Sean Whitehead started his cord-cutting business last year to monetize what he had already been doing for free: setting up online video streaming services for technically challenged friends and family who yearned to cut the cord. He likens his Toronto company, Kutko Canada, to "your nerdy best friend." The service begins with a visit from a "cord consultant" who assesses a customer’s TV habits and wish-list. "Cutting the cord is a very personal process," Kutko explains on its website.
The consultant then installs the necessary hardware and most often sets up customers with a variety of online video streaming services that suit their needs. The fee is $125 excluding equipment. Whitehead says he’s already served about 200 customers. He claims he’s cut down customers’ TV bills, on average, by 40 to 60 per cent. "Once they see the amount of content that’s on those [streaming] services and the amount of money they’re paying, their eyes light up." He adds, "I’ve had people say, 'I was home all weekend and I binged-watched so much content.'" To give his customers wide variety, Whitehead also helps people access foreign streaming services like Sling TV in the U.S. and Netflix from the U.S., the U.K. and Mexico. "I’ve helped families that are Russian access content through Russian iTunes," he adds.
Virtually crossing borders to use streaming services violates many companies' terms of service, including those set by Netflix. "We employ industry standard measures to prevent this kind of use," Netflix told CBC News in an email. However, the practice of streaming content beyond borders is widespread. "None of those companies really enforce … terms of service," claims Whitehead.