From Roissy's inaugural post,
Endless Dating:
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The primary reason for the psychological unease and emotional instability of so many modern women and to a different extent modern men resides in the irresolvable tension between our ancient biological inheritance and the relatively recent emergence of the high-tech rootless world of unparalleled mate choice we now inhabit.
It would shock most people if they were to be transported back in time to when humans lived in small tribes to see young girls having babies at 14 and again at 14 years and 9.5 months. There are subsistence cultures that behave this way today. The bulk of our pre-history was spent in conditions like this so it is no wonder that our brains are having trouble coping with a radically different environment where childbirth is routinely put off until the mid-30s, if at all, and rejection by a woman no longer means banishment to the icy wastelands of celibate metadeath when a man need merely walk to the other side of a bar to try again.
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Anthropologically-speaking, it wasn’t so long ago that a man (or his immediate kin) blew his entire wad of hard-earned social and material capital wooing one or two women over the course of his natural lifespan. In a pre-birth control age when the first deflowering blast inside a woman often meant conception followed by years of fatherhood there were limits on just how many female sex partners the average man could accumulate in a lifetime. The rigorous experience of winning over and keeping the best quality woman he could afford and then providing for their kids soon thereafter meant that serial dating was not a typical feature of life. Dating 40 or 50 different women in a year and jumping haphazardly in and out of 3-month mini-relationships is a peculiarity of modern life for which men are not optimized.
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In the gigantic atomized urban tribe of any big city playing the numbers is not the high risk strategy it once was for our distant male ancestors who were often locked out of any future matings when a pickup attempt went awry and the target or cockblock would run and tell the whole tribe what a loser he is. Today, the proximity of exes has very little impact on potential future conquests.
Your fight or flight instincts kick into gear when you approach an attractive women because your brain views it as a huge risk. It does so because civilization and technology have developed in an evolutionary eye-blink, and the human brain is no where near catching up to modern circumstances.
It's similar to sky diving. While part of you knows, logically, that you're wearing a parachute, with a backup, and that the risk is minimal, your hindbrain doesn't process that knowledge. It's operating just like it would have 50,000 years ago, by sending out the biochemical equivalent of SHIT SHIT SHIT HEIGHTS ARE BAD HOLY FUCK WE'RE GOING TO DIE.
As Roissy so eloquently states above, your brain views romantically approaching a woman as a similar risk. Our ancestors may have spent their entire lives building up the chance to approach a mere handful of women, and as we know, no woman wants another woman's rejects. To risk rejection, back then, was to risk genetic obliteration. Just like your genes have hardwired your brain to fear things like heights, snakes, and spiders, so too did it imbue you with an internal social calculator in order to help you gauge the risks associated with approaching a woman.
The key to solving this is to ignore (or better yet, embrace) the rush, understanding that it is a vestigial reaction to circumstances that no longer exist. It might
feel like rejection is the worst thing in the world, but after enough approaches you'll start to realize that's not the case, and over time your approach anxiety will diminish.