[TheFinalEpic]

(12-25-2016 08:11 PM)colblionel Wrote:  

(06-05-2016 10:47 AM)captain_shane Wrote:  

(06-05-2016 09:24 AM)RichieP Wrote:  

NICE Thanks man. Very useful. Yeah it's that overall funnel structure that I'm not clear on, what you wrote is great.

Yeah Im so surprised there's no competing products also. There are some related niches though. Really keen to get started and test this.

Curious, what copywriting books do you recommend? Anything specifically related to Ads or digital sales-letter landing pages?

Here's the book that was mentioned earlier in this thread. He gives specific examples of products that you can use to sell in a funnel. The back-end is the most important part here.

Example: Find a list of people that buy shoes that give them an extra few inches in height. Film a video about stretches and techniques to add height and copy someones supplement which will relieve tension in their joints. Target that list of short men with the video and supplement and get them on an autopay program where it refills their order for more supplements every month. Make sure the shipping and handling covers the cost of your product.

- $100 for the list of people
- $200-300 to make the video and supplements
- $1000 to send sales copy to the short men

Total cost = $1400

Video and Supplement - $59.99 + $7.99 for S&H
Supplement on Reship - $29.99 + $7.99 for S&H

So, you'll need to sell the initial product at least 20.5 times to recoup your initial $1400. If those same 20.5 people reorder your supplement for an average of 3 months after that, you'll profit $1844 on the back-end.

This is just a simplification of the process that he explains in the book.

Does direct marketing ( sending actual letters) still work in this day and age?

It's called email marketing now son.