Quote: (09-01-2015 02:19 PM)Blaster Wrote:
From the consumer perspective, I don't think anything is really changing. Virtually anything you use that it currently google is still going to be google, which is just going to be owned by a parent company called Alphabet that you're never going to hear about unless you're an investor.
It could also be seen as a rebranding approach. The same way people still associate Windows and Xbox to Microsoft as well as their office products.