But it's fascinating this doctor was using it to reduce men's estrogen and seeing results. Let's not forget the entire fitness industry is like a big pendulum, everybody follows the swing and suddenly there are a million papers and studies to prove it. Anyone remember 'low fat' diets in the 90's?
Perhaps, in fact, it's total genius: that the isoflavones in soy, because they resemble estradiol, fool the body into thinking it already has plenty, get it to reduce its natural level and then when they hit receptor sites just do 1/500th the damage.
A few more resources here:
http://www.med.nyu.edu/content?ChunkIID=21778
and here:
http://www.ncbi.nlm.nih.gov/pubmed/17885008
although the second one I can't interpret the scient-ese and work out the conclusion.
Perhaps, in fact, it's total genius: that the isoflavones in soy, because they resemble estradiol, fool the body into thinking it already has plenty, get it to reduce its natural level and then when they hit receptor sites just do 1/500th the damage.
A few more resources here:
http://www.med.nyu.edu/content?ChunkIID=21778
and here:
http://www.ncbi.nlm.nih.gov/pubmed/17885008
although the second one I can't interpret the scient-ese and work out the conclusion.