Hear me out.
It's July 2007. You have $10k to invest and happen upon two investment strategies.
The first is to invest in funds that track the performance of stock markets around the world.
The second is invest in Lego, specifically the Ultimate Collector's Millennium Falcon.
![[Image: B98enC8.png]](http://i.imgur.com/B98enC8.png)
The first strategy will see your money grow with the increased prosperity of global markets and the companies that drive innovation and bank profits.
The second strategy will secure for you the largest Lego set ever produced, containing more than 5000 pieces and a 311-page instruction manual.
It also comes with Luke Skywalker, Han Solo, Obi-Wan Kenobi, Chewbacca, and Princess Leia - and the first copies of the set sold receive a special first edition certificate of authenticity.
Following the first play you could put $5000 in the NASDAQ 100 Equal Weighted Index (NDXE) at 1300 and another $5000 in the FTSE 250 (MCX) at 11900. This will give you exposure to some of the US and UK's premier IT, finance, retail and industrial stocks. Pursuing the second option means you get 20 boxes of The Millennium Falcon Lego set and 20c in change. These don't come cheap at $499.99 each.
Which strategy would you decide upon back in 2007?
Or even right now, what would you think wisest in 2015?
Let's see the results :
Yes, there was a Global Financial Crisis in 2008 but global markets are much stronger now than before the crash.
Provided you didn't panic when there was blood in the water, your investment in the NASDAQ fund has appreciated from 1300 to 2590. You punched through the 2nd worst financial disaster in modern history to close with a near 100% return on investment. Average annual returns of 9.05% compounding look decent compared to flat interest rates in the bank today.
$5000 is now $10k.
![[Image: gCHEAxC.png]](http://i.imgur.com/gCHEAxC.png)
Your investment in the FTSE 250 has also turned good. Buy into the fund at 11900, sunk to 5500 at the depths of despair but now 16890. Not as good as the NASDAQ fund but still a 42% return. That averages out to a 4.4% return every year for 8 years compounding. Better than keeping your money in the bank.
The second $5000 is now worth $7100.
![[Image: EDXhlIl.png]](http://i.imgur.com/EDXhlIl.png)
Strategy #1 finishes with $17,100
The second strategy is a less nerve-racking experience but still requires a strong degree of watchfulness. The Lego sets have to be kept bubble wrapped and hidden safely out of sight for 8 years. They can never be opened, the colour hasn't faded on the boxes, they are pristine.
Time to offload them on Amazon UK. There are just two people selling. One has 4 reviews already and down to his last item in stock. The other is ballsy, who knows if he will sell his :
![[Image: oqjIppt.png]](http://i.imgur.com/oqjIppt.png)
The immense scarcity of these sets means that even a used set commands nearly £4000, a very good condition set is nearly £5000, and premium "never-touched" potentially takes close to £7000.
Assuming past sales of £5000 will hold for your 20 boxes, which you can slowly drip feed onto the market, you have £100k of assets. It's a 1420% return over 8 years, or 59% p.a. compounding between 2007 and 2015. Let's translate that back into USD.
Strategy #2 is now (potentially) worth $152,000
What does this mean then? I think that in all probability a judicious investment in the right type of Lego set can be relied upon to outperform the stock market in the medium to long term. It also shows that the stock market rewards "time in the market", not "timing of the market."
Anyone keen to try this one out?
It's July 2007. You have $10k to invest and happen upon two investment strategies.
The first is to invest in funds that track the performance of stock markets around the world.
The second is invest in Lego, specifically the Ultimate Collector's Millennium Falcon.
![[Image: B98enC8.png]](http://i.imgur.com/B98enC8.png)
The first strategy will see your money grow with the increased prosperity of global markets and the companies that drive innovation and bank profits.
The second strategy will secure for you the largest Lego set ever produced, containing more than 5000 pieces and a 311-page instruction manual.
It also comes with Luke Skywalker, Han Solo, Obi-Wan Kenobi, Chewbacca, and Princess Leia - and the first copies of the set sold receive a special first edition certificate of authenticity.
Following the first play you could put $5000 in the NASDAQ 100 Equal Weighted Index (NDXE) at 1300 and another $5000 in the FTSE 250 (MCX) at 11900. This will give you exposure to some of the US and UK's premier IT, finance, retail and industrial stocks. Pursuing the second option means you get 20 boxes of The Millennium Falcon Lego set and 20c in change. These don't come cheap at $499.99 each.
Which strategy would you decide upon back in 2007?
Or even right now, what would you think wisest in 2015?
Let's see the results :
Yes, there was a Global Financial Crisis in 2008 but global markets are much stronger now than before the crash.
Provided you didn't panic when there was blood in the water, your investment in the NASDAQ fund has appreciated from 1300 to 2590. You punched through the 2nd worst financial disaster in modern history to close with a near 100% return on investment. Average annual returns of 9.05% compounding look decent compared to flat interest rates in the bank today.
$5000 is now $10k.
![[Image: gCHEAxC.png]](http://i.imgur.com/gCHEAxC.png)
Your investment in the FTSE 250 has also turned good. Buy into the fund at 11900, sunk to 5500 at the depths of despair but now 16890. Not as good as the NASDAQ fund but still a 42% return. That averages out to a 4.4% return every year for 8 years compounding. Better than keeping your money in the bank.
The second $5000 is now worth $7100.
![[Image: EDXhlIl.png]](http://i.imgur.com/EDXhlIl.png)
Strategy #1 finishes with $17,100
The second strategy is a less nerve-racking experience but still requires a strong degree of watchfulness. The Lego sets have to be kept bubble wrapped and hidden safely out of sight for 8 years. They can never be opened, the colour hasn't faded on the boxes, they are pristine.
Time to offload them on Amazon UK. There are just two people selling. One has 4 reviews already and down to his last item in stock. The other is ballsy, who knows if he will sell his :
![[Image: oqjIppt.png]](http://i.imgur.com/oqjIppt.png)
The immense scarcity of these sets means that even a used set commands nearly £4000, a very good condition set is nearly £5000, and premium "never-touched" potentially takes close to £7000.
Assuming past sales of £5000 will hold for your 20 boxes, which you can slowly drip feed onto the market, you have £100k of assets. It's a 1420% return over 8 years, or 59% p.a. compounding between 2007 and 2015. Let's translate that back into USD.
Strategy #2 is now (potentially) worth $152,000
What does this mean then? I think that in all probability a judicious investment in the right type of Lego set can be relied upon to outperform the stock market in the medium to long term. It also shows that the stock market rewards "time in the market", not "timing of the market."
Anyone keen to try this one out?