Can somebody please explain to me how an advertisement, Twitter campaign or corporation can empower a class of people?
Let's go ahead and assume that girls have this collapse of self-esteem starting at puberty (so the wicked patriarchy doesn't kick in until girls starts growing tits?). Why? Is it because that girls don't realize they are different than boys until they start menstruating and boys no longer regard them as icky and want to pork roast them? Is it because you can't play this "we all are all equal" once sexual differential kicks in and natural talent becomes more and more obvious?
I think what they are talking about is our horrible approach to raising youth, mindlessly praising them for states of being, instead of what they do. Instead of congratulating a girl for painting a mural (I'm proud you put in so much work), we tell girls, "You are SO good at painting."
This comes out in the ad, as they seem to think telling girls they are inherently kind, smart, etc. is the appropriate way to raise self-esteem. It isn't, as it will cause insecurity when their identity is threatened by reality. We see this all the time with feminists, as they regard themselves as thinkers, smart and educated. When challenged, they project stupidity or ignorance onto others, as they see themselves as smart and intelligent, so stupidity couldn't possibly coming from somebody like them.
Still, that was assuming that this statistic is true. Most mainstream statistics are bullshit, and I have yet to see any links to any study like this that wasn't hidden behind a paywall. People who believe in this statistic are predisposed to seeing women as they crippled victims of sexism and patriarchy and in order to remedy this, we must praise, celebrate and honor women - by proclaiming women as strong, smart and just as capable as any man. Thus, defending against any true change.
Odds are, the marketers behind this are women and have no idea what they are doing, just defending the status quo while they pound away on their laptops, thinking they are truly changing society.
Let's go ahead and assume that girls have this collapse of self-esteem starting at puberty (so the wicked patriarchy doesn't kick in until girls starts growing tits?). Why? Is it because that girls don't realize they are different than boys until they start menstruating and boys no longer regard them as icky and want to pork roast them? Is it because you can't play this "we all are all equal" once sexual differential kicks in and natural talent becomes more and more obvious?
I think what they are talking about is our horrible approach to raising youth, mindlessly praising them for states of being, instead of what they do. Instead of congratulating a girl for painting a mural (I'm proud you put in so much work), we tell girls, "You are SO good at painting."
This comes out in the ad, as they seem to think telling girls they are inherently kind, smart, etc. is the appropriate way to raise self-esteem. It isn't, as it will cause insecurity when their identity is threatened by reality. We see this all the time with feminists, as they regard themselves as thinkers, smart and educated. When challenged, they project stupidity or ignorance onto others, as they see themselves as smart and intelligent, so stupidity couldn't possibly coming from somebody like them.
Still, that was assuming that this statistic is true. Most mainstream statistics are bullshit, and I have yet to see any links to any study like this that wasn't hidden behind a paywall. People who believe in this statistic are predisposed to seeing women as they crippled victims of sexism and patriarchy and in order to remedy this, we must praise, celebrate and honor women - by proclaiming women as strong, smart and just as capable as any man. Thus, defending against any true change.
Odds are, the marketers behind this are women and have no idea what they are doing, just defending the status quo while they pound away on their laptops, thinking they are truly changing society.