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Why she buys
07-12-2018, 05:29 PM
Just wanted to recommend a good marketing /business book called why she buys.
The author is a woman who works in advertising Consulting. She decided to write about how companies can make money catering to the (new) needs of modern women and why they are such powerful consumers.
The book basically takes all the red pill societal changes we bitch about or make fun of (strong independent woman,obesity, divorce rates)and talks about them as business opportunities.
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Why she buys
07-12-2018, 09:37 PM
Quote: (07-12-2018 05:29 PM)SteezeySteve Wrote:
Just wanted to recommend a good marketing /business book called why she buys.
The author is a woman who works in advertising Consulting. She decided to write about how companies can make money catering to the (new) needs of modern women and why they are such powerful consumers.
The book basically takes all the red pill societal changes we bitch about or make fun of (strong independent woman,obesity, divorce rates)and talks about them as business opportunities.
Ah man, what a blast from the past. I read this book years ago and it totally changed my view on the world. I still think of lessons from it many years later. It's a fantastic book.
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Why she buys
07-13-2018, 07:18 AM
Thanks for the tip. Will read.
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Why she buys
07-13-2018, 07:36 AM
Looks like an interesting book. Thanks for the recommendation. It's not at my local library, but there's a PDF floating around online if you look.
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Why she buys
07-13-2018, 10:07 AM
Thanks for the tip. I'll give this book a read.
Ever since reading Wall Street Playboys a few years back, I started building my businesses around selling to women.
Selling to female consumers is magical. Women are emotional, impulsive, and always ready to shop.
They aren't stingy either, like many guys are. Guys don't really buy jack shit unless it helps us get laid (clothes and alcohol basically).
Women are amazing consumers.
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Why she buys
07-13-2018, 11:29 AM
Yeah I'll say that I'm learning about copywriting now and I started with this book because of wallstreet Playboy's pointing it out. I plan to start freelancing and not need a job while in college but long long term start my own internet business (I've researched how to make money online for years before deciding copywriting due to the thread on this forum)
Its funny seeing this stuff apply to my family + women in general.
Honestly I feel like it's good not only for business but for being less pessimistic and seeing opportunities instead of bitching about shit.
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Why she buys
07-13-2018, 11:55 AM
What is Wall Street playboys? A book?
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Why she buys
07-13-2018, 12:26 PM
I'm sure we all know someone who would be rich if their bitch ("wife") would stop buying curtains and candleholders.
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Why she buys
07-14-2018, 07:12 AM
Not surprised considering what traditionally seemed masculine lifestyle hobbies like driving SUVs and camping has been increasingly adopted by women.
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Why she buys
07-14-2018, 02:41 PM
Hypno its an ex-forum members blog pen name
Jekyl the kicker for me was finding out they play that first person shooter everyone loves(fortnight?)
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Why she buys
02-19-2019, 05:59 AM
Discovered this book thanks to Isaac Jordan's recommendation. Downloaded the e-book last week and have been taking notes as I go through it on my Kindle.
The author astutely (and correctly) derives the book's premise from gender differences. This answers the question as to how it's wealth of knowledge and based perspective on female consumers hasn't blown up in the mainstream - flies in the face of everything progressives are trying to bury.
It's absolutely red pill AF, containing statements such as:
men strive to be independent
women strive to be indispensable
It's even given me a different perspective on some events transpired in previous relationships. Anyway, I'm only a 100 pages in but wow am I fan. Will come back with a more detailed review once I finish.
two scoops
two genders
two terms
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Why she buys
02-20-2019, 06:56 AM
Is this the book written by
Bridget Brennan ?
It cannot be this one, might keep look for it...
Tell them too much, they wouldn't understand; tell them what they know, they would yawn.
They have to move up by responding to challenges, not too easy not too hard, until they paused at what they always think is the end of the road for all time instead of a momentary break in an endless upward spiral
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Why she buys
02-20-2019, 07:00 AM
Quote: (02-20-2019 06:56 AM)blck Wrote:
Is this the book written by Bridget Brennan ?
It cannot be this one, might keep look for it...
Yes
two scoops
two genders
two terms